Apple today has officially announced the rebrand of iTunes Connect. As we speculated earlier this week, Apple confirmed on its developer blog this afternoon that it is rebranding iTunes Connect to App Store Connect.
App Store Connect offers all of the same functionality as iTunes Connect, and includes a brand new iOS app that makes the entire process of uploading, submitting, and managing applications easier.
App Store Connect allows developers to manage their applicants, view sales reports, access app analytics, invite users to test apps with TestFlight, get performance insights, and much more.
Here’s how Apple describes the App Store Connect rebrand:
You can read more about the new App Store Connect application for iOS in our original coverage right here. All of the details on the new App Store Connect platform are available on Apple’s developer website.
